The Commune of Starachowice has started work on a comprehensive development of the Visual Identification System for the City of Starachowice.

The task is fully implemented as part of the project "Direction Future - Starachowice Local Development Program", financed from the Norwegian Financial Mechanism for 2014-2021 (85%) and the state budget (15%) from the "Local Development" Program. APLAN MEDIA Sp. z o.o.. The gross value of the order is PLN 59,040.

The subject of the order is a comprehensive development of the Visual Identification System for the City of Starachowice, which should take into account the specificity of the city, the tourist and economic potential of Starachowice and should indicate a modern, developing city.

The contractor was obliged to develop a survey allowing for the assessment of the diagnosis of the Starachowice brand and its perception by various groups of recipients, to conduct focus meetings and public consultations on the developed brand mark.